David Stidolph Papers, 1941-1997
Table of Contents
Overview of the Collection
- Creator
- Stidolph, David Leslie, 1923-2004
- Title
- David Stidolph Papers
- Dates
- 1941-1997 (inclusive)19411997
- Quantity
- 2.25 Linear feet of shelf space, (3 Boxes)
- Collection Number
- Cage 798 (collection)
- Summary
- Primarily correspondence and other papers related to David Stidolph's personal and professional relationship with his friend, author John McCallum, along with a small amount of material related to Stidolph's professional activities in creative marketing and communications.
- Repository
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Washington State University Libraries' Manuscripts, Archives, and Special Collections (MASC)
Manuscripts, Archives, and Special Collections
Terrell Library Suite 12
Pullman, WA
99164-5610
Telephone: 509-335-6691
mascref@wsu.edu - Access Restrictions
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This collection is open and available for research use.
- Languages
- English, Spanish
Biographical Note
David Leslie Stidolph (1923-2004) was a pioneer in creative marketing for fresh produce from the 1950s to the 1990s. He received his B.A. from the University of Idaho in 1947, and his M.A. from Washington State University in 1948. He served as a Perishable Air-Cargo Consultant for Transworld Airlines, which introduced air transport of fresh fruit and vegetables. In 1982, he joined Mann Packing, a large agribusiness enterprise based in Salinas, California, first working as the Director of Food Service and then as Director of Creative Marketing. Recognized as an innovator in branding and developing fresh portions in produce for mass-marketing, he was known in agribusiness as the "father of the broccoli florette." In 1993, he was named "Produce Man of All Seasons" by the United Fresh Fruit and Vegetable Association.
John Dennis McCallum (1924-1988), whose correspondence with Stidolph comprises much of this collection, was Stidolph's classmate at Washington State College in the 1940s. He was a sportswriter, columnist, and author of nonfiction books. McCallum received his M.A. from Washington State University in 1947. He published hundreds of articles and over thirty books, including Pac-10 Football: The Rose Bowl Conference (1982), several other major football conference histories, The Tiger Wore Spikes (a biography of Ty Cobb, 1956), Everest Diary (1966), and Crime Doctor (1978).
Content Description
The bulk of the material in this collection consists of correspondence between David Stidolph and author John McCallum, his friend and classmate from Washington State University in the late 1940s. The collection also includes a small amount of biographical material about Stidolph, as well as materials related to his creative marketing and communications work, particularly during his agribusiness career at Mann Packing.
Series 1: John McCallum files, circa 1940s-1995. This series comprises the bulk of the collection, and includes correspondence between Stidolph and McCallum (mostly incoming), notes and correspondence with others about McCallum, photographs, and Stidolph's files on one of McCallum's books, PAC-10 Football: the Rose Bowl Conference (Seattle: The Writing Works, 1982). Stidolph's extensive correspondence with McCallum covers personal and professional matters, reflecting their close friendship. They often wrote about their professional achievements, encouraging each other in their endeavors, but also sustaining an enduring friendly competition.
Series 2: Personal and professional papers, 1941-1997. Most of the material in this series relates to Stidolph's work in creative marketing and communications, along with a small amount of personal material.
Use of the Collection
Restrictions on Use
Copyright restrictions apply.
Preferred Citation
[Item Description]
David Stidolph Papers, 1941-1997 (Cage 798)
Manuscripts, Archives, and Special Collections, Washington State University Libraries, Pullman, WA.
Administrative Information
Arrangement
This collection is arranged in two series. Series 1 is arranged in chronological order.
Acquisition Information
David Stidolph donated these papers to the Washington State University Libraries between 1991 and 1993 (MS 1991-36, MS 1991-40, MS 1993-24).
Processing Note
Cheryl Gunselman processed this collection in 2013.
Separated Materials
Bound volume of Radio Releases--Athletic News Service, Washington State College, January 4, 1949-November 15, 1949 (transferred to WSU 31).
Removed for separate cataloging: The Coit Fishing Pole Club Beginner's Book of Fishing, by John McCallum and David Stidolph (Englewood Cliffs, NJ: Prentice-Hall, 1958). Call number: SH441 M28 1958.
Related Materials
John Dennis McCallum Manuscripts, 1956-1960 (Cage 64)
John Dennis McCallum Papers, circa 1920-1988 (Cage 799)
Detailed Description of the Collection
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Series 1: John McCallum files, circa 1940s-1995
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Description: McCallum correspondenceDates: 1960-1966, undatedContainer: Box 1, Folder 1
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Description: McCallum correspondenceDates: 1967Container: Box 1, Folder 2
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Description: McCallum correspondenceDates: 1968-1969Container: Box 1, Folder 3
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Description: McCallum correspondenceDates: 1970-1973Container: Box 1, Folder 4
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Description: McCallum correspondenceDates: 1974-1975Container: Box 1, Folder 5
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Description: McCallum correspondenceDates: 1976-1979Container: Box 1, Folder 6
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Description: McCallum correspondenceDates: 1978-1983Container: Box 1, Folder 7
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Description: McCallum correspondenceDates: 1984-1985Container: Box 1, Folder 8
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Description: McCallum correspondenceDates: 1986-1988Container: Box 1, Folder 9
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Description: Stidolph notes and correspondence with others about McCallum, 1988-1991; McCallum miscellaneous items, 1955-1970sDates: 1955-1991Container: Box 1, Folder 10
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Description: Clippings by and about McCallum; Janice Smith paper on McCallum; McCallum publicityDates: 1957-1985Container: Box 1, Folder 11
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Description: Photographs of McCallum (5 items)Dates: circa 1940s-1980sContainer: Box 1, Folder 12
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Description: McCallum's book, PAC-10 Football: page proofs with Stidolph's notesDates: circa 1981Container: Box 2, Folder 13
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Description: McCallum's book, PAC-10 Football: correspondence about the project, promotion, Stidolph contribution (poem)Dates: 1981-1982Container: Box 2, Folder 14-15
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Description: Stidolph's notes for an unfinished poem for McCallum's forthcoming SEC Conference football bookDates: 1973Container: Box 2, Folder 16
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Series 2: Personal and professional papers, 1941-1997
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Description: Stidolph curriculum vitaeDates: circa 1995Container: Box 2, Folder 17
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Description: Stidolph publicity, work samples, and biographical information (includes some correspondence with Washington State University)Dates: 1973-1997Container: Box 2, Folder 18
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Description: Ernest Lasolino (correspondence and notes)Dates: 1941-1994Container: Box 2, Folder 19
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Description: CorrespondenceDates: 1948-1995Container: Box 2, Folder 20
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Description: Miscellaneous itemsDates: circa 1956-1989Container: Box 2, Folder 21
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Description: Broccoli marketing materials (includes audio recording, "Broccoli-Wokly Two-Step," on audiocassette)Dates: circa 1983-1990Container: Box 3, Folder 22
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Description: Video recordings (3 items, VHS cassettes): Mann Packing Co., "Sunny Shores," circa 1961-1962, produced by David Stidolph; "Salinas Strawberries," Spanish version, undated; "The Packer Man of the Year," United Fresh Fruit and Vegetable Association, San Diego, 1993Dates: 1961-1993Container: Box 3, Folder 23
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