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Collection on KIRO Radio, 1925-1987

Overview of the Collection

Title
Collection on KIRO Radio
Dates
1925-1987 (inclusive)
Quantity
2 boxes, (.87 cubic feet)
Collection Number
2014.67 (accession)
Summary
Photographs, business records, technical reports, clippings and sound recordings related to KIRO Radio in Seattle
Repository
Museum of History & Industry, Sophie Frye Bass Library

P.O. Box 80816
Seattle, WA
98108
Telephone: 2063241126 x102
library@mohai.org
Access Restrictions

The collection is open to the public by appointment.

Languages
English.
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Content Description

The materials in the collection originally belonged to an unknown employee of KIRO Radio. The collection suggests that this person worked in the Engineering department at KIRO, as many of the photographs depict engineering staff, and the materials include a number of technical reports. Several of the photographs are credited to Bill Reuter, who worked at KIRO as a transmitter operator and assistant to Chief Engineer Jim Hatfield.

The collection of photographs includes aerial and ground views of the Vashon-Maury Island KIRO transmitting station and various Seattle KIRO studio and office locations. A series of informal snapshots depict KIRO employees engaging in fieldwork and outdoor recreational activities. Images include KIRO radio personalities in broadcast studios, the first KIRO mobile news radio station wagon, and the 1938 broadcast of the Boeing Clipper flight test from the shore of Lake Washington. Seattle photographs in the collection document World War II events held at Victory Square and the opening of the Mt. Baker Tunnel.

Business records include correspondence, internal memos, FCC applications, newsletters and press releases. A collection of technical drawings and blueprints depict the KIRO antenna system schematic. Northwest regional maps show population, broadcast coverage, signal range and directional measurements. Technical reports include detailed field strength measurements and performance data on the newly designed Vashon-Maury Island directional antenna.

A scrapbook contains photographs and newspaper clippings relating primarily to the construction, promotion and opening of the Vashon-Maury Island station in 1941. A collection of ten 33rpm transcription discs contain KIRO programming, including the 1938 Gold Shield Coffee Hour and an episode of the 1952 program, the Seattle Book Review, featuring local author Betty McDonald. Mt. Vernon and Pt. Townsend are featured on the 1945 program This is the Evergreen Empire.

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Historical Background

KIRO was founded by Moritz Thomsen of the Pacific Biscuit Company and began broadcasting on April 27, 1927 as the 100-watt station KPCB 650. In 1935, Queen City Broadcasting Company headed by Norman K. Lear and Saul Haas took over the station, changing the call letters to KIRO and increasing the power to 500 watts. In 1937, KIRO was assigned the new frequency 710 kilocycles and increased its power to 1,000 watts. About the same time, KIRO became the official Seattle affiliate for CBS.

Over the years, the Seattle KIRO broadcast station moved several times. The first location was at Fourth and University, followed by the Olympic Hotel, the Cobb Building (circa 1940) and the Federal Insurance Building on Queen Anne Avenue. In the 1950s, the station moved to 1530 Queen Avenue North, and then to Third and Broad Streets (circa 1975). The KIRO station is currently located near the Seattle Center, with a transmitting tower adjacent to the station’s original studios on Queen Anne Hill.

KIRO became known as the “friendly station” when its radio personalities broke from the formal style that was common in the early days of radio announcing. Famous KIRO news announcers included Chet Huntley, hired in 1934, and Edward R. Murrow, who came to prominence with a series of radio broadcasts during World War II. KIRO was known for its wide variety of live, local entertainment, but the station also recorded hours of CBS programming for time-delayed broadcast, including transcriptions of World War II era news coverage over the CBS network.

The new KIRO transmitting station on Vashon-Maury Island became operational on June 29, 1941, becoming the first 50,000 WATT station granted by the FCC in the Pacific Northwest. Two 526-foot towers, using state-of-the art directional technology, increased the KIRO audience from 540,000 to 1,355,000 in the most densely populated parts of the Northwest. The new area served was 400 percent larger, and a strong night signal reached as far north as Alaska. During the 1940s, KIRO was one of the most powerful radio stations in the United States.

In April 1963, the communications division of the Salt Lake City-based Church of Latter-Day Saints began purchasing stock in Queen City Broadcasting, eventually getting majority control of the station. By the 1970s, KIRO was known for its “middle of the road” music, and ratings were poor. Using the model of KCBS, a CBS affiliate station in San Francisco, KIRO reinvented itself as a news talk station and began broadcasting three hours of news each morning, putting the first Seattle traffic helicopter in the air. KIRO is currently owned by Atlanta-based Cox Media Group and affiliated with the ESPN Radio Network. KIRO is the official broadcast station for Seattle Seahawk football and Mariner baseball.

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Use of the Collection

Alternative Forms Available

View selections from the collection in MOHAI's online collections.

Restrictions on Use

The Museum of History & Industry is the owner of the materials in the Sophie Frye Bass Library and makes available reproductions for research, publication, and other uses. Written permission must be obtained from MOHAI before any reproduction use. The museum does not necessarily hold copyright to all of the materials in the collections. In some cases, permission for use may require seeking additional authorization from the copyright owners.

Preferred Citation

Collection on KIRO Radio, Museum of History & Industry, Seattle

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Administrative Information

Arrangement

Arranged in seven series:

  • Photographs
  • Technical reports
  • Drawings, technical diagrams, blueprints and maps
  • Business records
  • Clippings
  • Scrapbook
  • Sound recordings

Location of Collection

4a.1.4 (Box 1)

Location of Collection

4a.1.5 (Box 2)

Location of Collection

5a.4.7 (Sound recordings)

Custodial History

The collection was dropped off at KIRO Radio by an individual who indicated that the materials had belonged to a KIRO employee. The donor received the materials from KIRO.

Acquisition Information

Gift of Feliks Banel; received in June 2014.

Processing Note

The collection was received with no original order. The collection was organized into series based on material type.

Related Materials

Peter S. Green Gold Shield Coffee Hour Sound Recordings, MOHAI Collection No. 2012.77.

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Detailed Description of the Collection

  • Photographs, 1925-1975

    • Description: 2014.67.1: Buildings and grounds of KIRO transmitting station, Vashon-Maury Island
      8x10 inches
      Forde Photographers (photographer)
      Dates: circa 1941
      Container: Box/Folder 1/1
    • Description: 2014.67.2: KIRO transmitting station, Vashon-Maury Island
      8x10 inches
      Roy Leiser (photographer)

      Aerial view shows station buildings and broadcast towers.

      Dates: circa 1941
      Container: Box/Folder 1/1
    • Description: 2014.67.3: Man with car parked on mountain road with high snowdrifts
      8x10 inches

      Possibly Mt. Baker Highway.

      Dates: circa 1940
      Container: Box/Folder 1/1
    • Description: 2014.67.4: Car parked in front of snow-covered entrance to Mt. Baker Lodge
      8x10 inches
      Dates: circa 1940
      Container: Box/Folder 1/1
    • Description: 2014.67.5: Exterior of KIRO Radio Station building, 1530 Queen Anne Ave. N.
      8x10 inches
      Forde Photographers (photographer)
      Dates: circa 1968
      Container: Box/Folder 1/1
    • Description: 2014.67.6: Three men and one woman standing with scripts in front of KIRO-CBS microphone
      8x10 inches
      Dates: circa 1950
      Container: Box/Folder 1/1
    • Description: 2014.67.7: Small table with KIRO CBS microphones and folding chairs
      8x10 inches
      Dates: circa 1950
      Container: Box/Folder 1/1
    • Description: 2014.67.8: Two men in broadcast booths
      8x10 inches
      Dates: circa 1945
      Container: Box/Folder 1/2
    • Description: 2014.67.9: Man working in broadcast booth
      8x10 inches
      Brant Photographers (photographer)
      Dates: circa 1950
      Container: Box/Folder 1/2
    • Description: 2014.67.10: Radio broadcast booth showing microphone and control equipment
      8x10 inches
      Brant Photographers (photographer)
      Dates: circa 1950
      Container: Box/Folder 1/2
    • Description: 2014.67.11: KIRO studio engineer James Upthegrove and engineer John Dubuque with radio equipment
      8x10 inches
      Forde Photographers , Seattle (photographer)
      Dates: circa 1955
      Container: Box/Folder 1/2
    • Description: 2014.67.12-13: Auditorium with tables and Christmas decorations
      8x10 inches
      Roger Dudley , Seattle (photographer)
      Dates: circa 1950
      Container: Box/Folder 1/2
    • Description: 2014.67.14: Federal Old Line Insurance Building, Queen Anne Avenue
      8x10 inches
      Roger Dudley , Seattle (photographer)

      Formerly the Queen Anne Club, this building was purchased by the Federal Old Line Insurance Co. in 1942 and converted it to office use. In 1952, the clubhouse accommodated the studios of the Queen City Broadcasting Co. KIRO-TV made further modifications in 1957 and built its television tower at the south edge of the property.

      Dates: circa 1957
      Container: Box/Folder 1/2
    • Description: 2014.67.15: KIRO mobile news station wagon parked on mountain road
      3 x 4 inches
      Dates: circa 1942
      Container: Box/Folder 1/3
    • Description: 2014.67.16: KIRO mobile news station wagon parked on boat dock
      3 x 4 inches
      Dates: circa 1942
      Container: Box/Folder 1/3
    • Description: 2014.67.17: KIRO engineers Jim Hatfield and Jim Upthegrove preparing for remote broadcast of Boeing Clipper test near Lake Washington
      3 x 4 inches

      Handwritten on back on 2014.67.17: Jim Hatfield, Chief Eng KIRO, mike in hand, and Jim Upthegrove, Studio Ch. Eng. setting up for remote broadcast of Boeing Clipper test on edge of Lake Washington.

      Dates: 1938
      Container: Box/Folder 1/3
    • Description: 2014.67.19-23: KIRO portable shortwave equipment on ship deck
      3 x 4 inches

      Dates: circa 1940
      Container: Box/Folder 1/3
    • Description: 2014.67.24-26: Victory Square War Monument, Fourth and University Streets
      3 x 4 inches
      Dates: circa 1943
      Container: Box/Folder 1/3
    • Description: 2014.67.27-29: Military band in Victory Square, Fourth and University Streets
      3 x 4 inches

      KIRO CBS microphone visible on stage.

      Handwritten on back on 2014.67.27: Wartime at plaza north of Olympic Hotel

      Dates: circa 1943
      Container: Box/Folder 1/3
    • Description: 2014.67.30: Military band near Hotel President in Victory Square
      3 x 4 inches
      Dates: circa 1943
      Container: Box/Folder 1/3
    • Description: 2014.67.31: Victory Square in snow, Fourth and University Streets
      3 x 4 inches
      Dates: circa 1943
      Container: Box/Folder 1/3
    • Description: 2014.67.32-34: Boeing 314 Clipper moored on Lake Washington
      3 x 4 inches

      Handwritten on back: First Boeing Clipper Ship

      Dates: 1938
      Container: Box/Folder 1/4
    • Description: 2014.67.35-37: President Truman and Washington Governor Mon Wallgren at event
      3 x 4 inches

      KIRO CBS microphone visible in photo.

      Dates: circa 1945
      Container: Box/Folder 1/4
    • Description: 2014.67.38-39: Opening of Lake Washington floating bridge (Lacey V. Murrow bridge) and Mt. Baker tunnel
      3 x 4 inches
      Dates: 1940
      Container: Box/Folder 1/4
    • Description: 2014.67.40: KIRO broadcasters at table at University of Washington sports stadium
      3 x 4 inches
      Dates: circa 1945
      Container: Box/Folder 1/4
    • Description: 2014.67.41: Birds-eye view University of Washington sports stadium with spectators and marching band formation
      3 x 4 inches
      Dates: circa 1945
      Container: Box/Folder 1/4
    • Description: 2014.67.42: The American School of the Air, KIRO broadcasters live on stage
      3 x 4 inches
      Dates: circa 1943
      Container: Box/Folder 1/4
    • Description: 2014.67.43: KIRO Chief Engineer Jim Hatfield inspecting telegraph lines for forest service
      3 x 4 inches
      Dates: circa 1939
      Container: Box/Folder 1/5
    • Description: 2014.67.44: KIRO Chief Engineer Jim Hatfield and his assistant Bill Reuter outdoors on hike
      3 x 4 inches

      Handwritten on back: J. Hatfield Ch. Eng. KIRO with hat. Bill Reuter hatless. I've hiked in (9 miles) many times with Hatfield and he wore the same fishing hat for years.

      Dates: circa 1939
      Container: Box/Folder 1/5
    • Description: 2014.67.45: Jim Hatfield and McIntosh hiking at Twin Lakes
      3 x 4 inches

      Handwritten on back: Jim Hatfield Ch. Eng. KIRO 1939 Lake August in rear and McIntosh in lead at 5500 ft level. Twin Lakes.

      Dates: 1939
      Container: Box/Folder 1/5
    • Description: 2014.67.46-47: McIntosh fishing and camping at Twin Lakes
      3 x 4 inches
      Dates: circa 1939
      Container: Box/Folder 1/5
    • Description: 2014.67.48: McIntosh and Jim Hatfield hiking
      3 x 4 inches

      Handwritten on back: Picture taken by Bill Reuter, Hatfield's assistant [at KIRO]

      Dates: circa 1939
      Container: Box/Folder 1/5
    • Description: 2014.67.49: Jim Hatfield and Bill Reuter camping in Methow Valley
      3 x 4 inches
      Dates: 1955
      Container: Box/Folder 1/5
    • Description: 2014.67.50-54: Ski slopes, lodge with skiers and lifts
      3 x 4 inches
      Dates: circa 1955
      Container: Box/Folder 1/5
    • Description: 2014.67.55: Maury Rider sitting on car fender at Maury Island construction site
      3 x 4 inches

      Handwritten on back: Maury Rider at KIRO new construction site 1940. He was Ch. announcer & special events Dir,

      Dates: 1940
      Container: Box/Folder 1/6
    • Description: 2014.67.56: KIRO announcer Maury Rider painting letters "KJP" on outhouse on Maury Island construction site
      3 x 4 inches

      Maury Island site of KIRO construction - christening the new outhouse and about to add the finishing touch!

      Dates: 1940
      Container: Box/Folder 1/6
    • Description: 2014.67.57: KIRO transmitting station on Maury Island under construction
      3 x 4 inches
      Dates: 1940 November 22
      Container: Box/Folder 1/6
    • Description: 2014.67.58: Scale model of new KIRO transmitter on Maury Island
      3 x 4 inches
      Dates: 1940
      Container: Box/Folder 1/6
    • Description: 2014.67.59-74: KIRO transmitting station Maury Island, installation of copper strap towers
      color ; 3.5 x 5 inches
      Dates: circa 1975
      Container: Box/Folder 1/6
    • Description: 2014.67.75-80: Radio broadcasting equipment
      color ; 3 x 4 inches
      Dates: circa 1975
      Container: Box/Folder 1/7
    • Description: 2014.67.81: Bill Reuter hiking
      2.5 x 3.5 inches
      Dates: circa 1945
      Container: Box/Folder 1/7
    • Description: 2014.67.82: KIRO announcers Maury Rider and Peter Merton on steps of Capitol building, Olympia
      3 x 4 inches
      Dates: circa 1945
      Container: Box/Folder 1/7
    • Description: 2014.67.83: KIRO engineer Jack McMullen
      3 x 4 inches
      Dates: 1937
      Container: Box/Folder 1/7
    • Description: 2014.67.84: Jerry Valentine working on wiring
      3.5 x 3.5 inches
      Dates: circa 1970
      Container: Box/Folder 1/7
    • Description: 2014.67.85: Chief Engineer David Hubert working on equipment
      3.5 x 3.5 inches
      Dates: circa 1970
      Container: Box/Folder 1/7
    • Description: 2014.67.86-87: Chris Rose at broadcast console
      3.5 x 3.5 inches
      Dates: circa 1970
      Container: Box/Folder 1/7
    • Description: 2014.67.88: Dave Fields
      3 x 4 inches
      Dates: circa 1940
      Container: Box/Folder 1/7
    • Description: 2014.67.89: KIRO announcer Bill Yend at microphone
      3 x 4 inches
      Dates: circa 1975
      Container: Box/Folder 1/7
    • Description: 2014.67.90: People seated on lawn at KIRO company picnic at Bill Reuter home, Vashon Island
      3.5 x 5 inches
      Dates: 1952
      Container: Box/Folder 1/7
    • Description: 2014.67.91-92: KIRO broadcast studio and equipment
      5 x 7 inches
      Dates: circa 1975
      Container: Box/Folder 1/8
    • Description: 2014.67.93: Talk show host Dick Harris in KIRO broadcast studio
      5 x 7 inches
      Dates: circa 1975
      Container: Box/Folder 1/8
    • Description: 2014.67.94: Broadcaster Jim Gearhart in KIRO broadcast studio
      5 x 7 inches
      Dates: circa 1975
      Container: Box/Folder 1/8
    • Description: 2014.67.95-96: Radio broadcast tower
      5 x 7 inches
      Dates: circa 1940
      Container: Box/Folder 1/8
    • Description: 2014.67.97: Rhodes Department Store rooftop water tower
      5 x 7 inches
      Dates: circa 1940
      Container: Box/Folder 1/8
    • Description: 2014.67.98: Interior of Rhodes Department Store with CBS KIRO sign visible
      3 x 4.5 inches
      Dates: circa 1940
      Container: Box/Folder 1/8
    • Description: 2014.67.99-108: Radio equipment and hardware, including portable transmitters, radio receivers, headsets and measurement gauges
      2 x 4 inches
      Dates: circa 1925
      Container: Box/Folder 1/9
  • Technical reports, 1942-1987

    • Description: 2014.67.109: KIRO Application for Return to Direct Measurement of Power
      16 pages

      Prepared by Hammet & Edison, Inc. Consulting Engineers for Radio Station KIRO, following changes to the antenna system.

      Dates: 1987 March 30
      Container: Box/Folder 1/10
    • Description: 2014.67.110: Proof of Performance (on Directional Antenna), Transmitter Copy

      Includes application for new broadcast station license, directional field strength data sheets and maps showing detailed measurements on Vashon Island

      Dates: 1949 June
      Container: Box/Folder 1/11
    • Description: 2014.67.111: KIRO Radio Station Application for FCC License

      Prepared by Hammet & Edison, Inc. Consulting Engineers for Radio Station KIRO, includes proof of performance and field strength measurements to new support license application

      Dates: 1977
      Container: Box/Folder 1/12
    • Description: 2014.67.112: KIRO Field Strength Measurements

      Northwest field intensity measurements made by J.B. Hatfield, KIRO Chief Engineer

      Dates: 1942
      Container: Box/Folder 1/13
  • Drawings, technical diagrams, blueprints and maps, 1940-1977

  • Business records, 1949-1980

    • Description: 2014.67.121: KIRO Radio Station internal office communications
      18 pages

      Business goals and objectives, audience analysis, customer and population profiles

      Dates: circa 1970s
      Container: Box/Folder 1/17
    • Description: 2014.67.122: KIRO Radio Station technical notes and memos
      22 pages

      Data measurements, directional broadcast patterns, transmission operating notes

      Dates: 1949; circa 1970s
      Container: Box/Folder 1/18
    • Description: 2014.67.123: FCC correspondence and application forms
      6 pages
      Dates: 1949; 1975
      Container: Box/Folder 1/19
    • Description: 2014.67.124: KIRO Radio Station internal personnel files
      12 pages

      Memo about holiday bonus, Chief Engineer job description, Transmitter job evaluation

      Dates: circa 1980
      Container: Box/Folder 1/20
    • Description: 2014.67.125: KIRO Ink

      Two issue of employee newsletter

      Dates: 1969; 1972
      Container: Box/Folder 1/21
    • Description: 2014.67.126: KIRO Radio Station official press releases and "20 years at KIRO" announcements
      8 pages
      Dates: circa 1950s-1970s
      Container: Box/Folder 1/22
    • Description: 2014.67.127: KIRO Radio Station rate cards and advertiser profiles
      5 pages
      Dates: circa 1970
      Container: Box/Folder 1/23
  • Clippings

    • Description: 2014.67.128: Seattle Post-Intelligencer insert

      Special radio section supplement covering Seattle's KIRO Transmitting Station on Vashon-Maury Island

      Dates: 1941 June 29
      Container: Box/Folder 1/24
    • Description: 2014.67.129: Seattle Times article " KIRO will marry TV and radio news into one happy family" by Joe Haberstroh
      Dates: 1992 June 11
      Container: Box/Folder 1/24
    • Description: 2014.67.130: Seattle Times article "'Corporate Cultures' Gives Reader Inside View of a Company" by Richard Buck

      Photocopy

      Dates: 1982 August 3
      Container: Box/Folder 1/24
    • Description: 2014.67.131: Photograph of KIRO executives and advertisers celebrating on a Northwest Airlines plane
      Dates: 1941
      Container: Box/Folder 1/24
  • Scrapbook

    Includes staple-bound scrapbook and loose items removed from scrapbook

    • Description: 2014.67.132: Untitled scrapbook of clippings relating to the construction and promotion of the Maury Island KIRO broadcast station, and other materials
      13 x 20 inch
      Dates: circa 1941
      Container: Box oversize 2
    • Description: 2014.67.132.1: KFI Radio 50th anniversary commemorative brochure

      Large commemorative brochure in the shape of an old time radio containing photos and description of broadcasting highlights for southern California radio station

      Dates: 1972
      Container: Box oversize 2
    • Description: 2014.67.132.2: KIRO Radio two-sided advertising poster
      22 x 34 inches, folded
      Dates: circa 1945
      Container: Drawer VI.a.17
    • Description: 2014.67.132.3: Seattle Post-Intelligencer Supplement, "Curtain Going Up on a New Season..."
      23 pages

      CBS television published program schedule with illustrations by Al Hirschfeld.

      Dates: 1963 September 29
      Container: Box oversize 2
    • Description: 2014.67.132.4: Photograph of KIRO Gold Shield Coffee orchestra, with twelve musicians posing with instruments in studio
      11x14 inch
      Dates: circa 1940
      Container: Box oversize 2
    • Description: 2014.67.132.5: Photograph of KIRO Gold Shield Coffee orchestra members with Max Dolin and His Violin
      8x10 inch
      Dates: circa 1940
      Container: Box/Folder 1/25
    • Description: 2014.67.132.6-7: Photographs of exterior and grounds of KIRO Radio Station, Maury Island
      8x10 inch
      Forde Photographers (photographer)
      Dates: circa 1941
      Container: Box/Folder 1/25
  • Sound recordings, 1938-1952

    33 rpm ; 16 inch discs
    • Description: 2014.67.133: Gold Shield Coffee Program, 30 Minutes of Music, 7:30-8:00 PM, Parts I and II
      Dates: 1938 October 28
      Container: Shelf 5a.4.7
    • Description: 2014.67.134: Gold Shield Coffee Program, 30 Minutes of Music, 7:30-8:00 PM, Part III
      Dates: 1938 October 28
      Container: Shelf 5a.4.7
    • Description: 2014.67.135: King Louie's Open House, Part 2
      Dates: 1940 May 24
      Container: Shelf 5a.4.7
    • Description: 2014.67.136: KIRO Calling, KIRO Transmitter Construction, Pouring of Concrete, Interview with Aggie Smock
      Dates: 1940 December 14
      Container: Shelf 5a.4.7
    • Description: 2014.67.137: KIRO Calling, Transmitter Construction
      Dates: 1941 April 30
      Container: Shelf 5a.4.7
    • Description: 2014.67.138: Betty McDonald at Seattle Book Review, Part 1
      Dates: circa 1952
      Container: Shelf 5a.4.7
    • Description: 2014.67.139: Betty McDonald at Seattle Book Review, Part 2
      Dates: circa 1952
      Container: Shelf 5a.4.7
    • Description: 2014.67.140: This is the Evergreen Empire, Program 14, Port Townsend
      Dates: 1946 August 2
      Container: Shelf 5a.4.7
    • Description: 2014.67.141: This is the Evergreen Empire, Mt. Vernon
      Dates: circa 1945
      Container: Shelf 5a.4.7
    • Description: 2014.67.142: KIRO in Anacortes
      Dates: circa 1945
      Container: Shelf 5a.4.7