The Barley’s Angels organization is a collection of individual chapters throughout the world that focuses on increasing craft beer appreciation for female consumers. It was originally founded in 2011 as the consumer education section of the Pink Boots Society organization. The Pink Boots Society was inspired by a 2007 cross-country trip taken by Teri Fahrendorf and in 2008 was formalized as an international trade association of women beer professionals dedicated to furthering women's careers in fermentation industries through scholarships and support networks. As the Pink Boots Society grew, its identity as a professional organization and the needs of its professional members excluded beer consumers. However, recognizing that an educated female consumer base was valuable in overcoming gender stereotypes about taste and preference, members were interested in a new branch of the organization to serve as an educational and social community for female beer enthusiasts. In 2011, Teri Fahrendorf (founder of the Pink Boots Society) and Lisa Morrison (author, original director of Barley's Angels International, Pink Boots Society board member) led the effort to establish Barley’s Angels. On January 23rd, 2011, the first chapter of Barley’s Angels launched with a beer tasting at Rogue Ales Public House in Portland, Oregon, hosted by Megan Flynn, the publisher and editor of Beer West Magazine. Other chapters followed, including the Chicago chapter, which was founded in September 2012. In 2012, the Pink Boots Society became a 501(c)3 non-profit organization, which allowed them to raise funds and expand their educational scholarships; however, when they were granted non-profit status, they were required to split operations from the Barley’s Angels, which supported for-profit businesses through its consumer education programs. Christine Jump became the Director of the Barley's Angels when the organizations split; Jump was one of the original members of the Pink Boots Society. By 2016, there were 111 chapters in six countries including Argentina, Australia, Canada, Germany, the United Kingdom, and the United States. Chapters continue to focus on expanding women's appreciation and understanding of craft beer through events with beer professionals, including cooking and pairing food with beer, purchasing strategies, and sensory analysis. These events also provide opportunities for publicans, brewers, and restaurateurs to increase patronage at their businesses.
These materials were donated to the Special Collections and Archives Research Center by Christine Jump, Lisa Morrison, and Zoe Barker Jacobs in 2019, 2020, and 2021.
Collection is open for research.
Barley's Angels Records (MSS BarleysAngels), Oregon State University Special Collections and Archives Research Center, Corvallis, Oregon.
The Barley's Angels Records are complemented by the
Further information regarding the values, logistics, and goals of the burgeoning regional brewing community can be found in organizational collections like the
Collections linked to Oregon State University research, as well as other manuscript collections are described on the
The Barley's Angels Records are arranged into 5 series: 1. Administrative, 2010-2020; 2. Events and Education 2010-2019; 3. Photographs 2011-2021; 4. Ephemera, circa 2014; 5. Barley's Angels Websites, 2019-2021.
The Barley's Angels Records document chapter administration, marketing and promotion, financial and banking information, and events. This is primarily an electronic collection and consists of born-digital materials (.mp4 videos, photographs, documents, websites); however, club merchandise is also included.
The administrative records include documents related to the formation and organization of new chapters, financial records and expenses documentation, incorporation and operational documents, and marketing and promotional items. Also included is the organization's website, as well as the website and blog for the Chicago chapter. Of note are records for the 2012 trademark dispute over the original Barley's Angels logo, which was determined to be too similar to the branding for the Charlie's Angels television show.
Since the organization focuses on educational events, there are textual materials and photographs related to fundraisers, conferences, event planning, and photographs of chapter-specific events. Of note are records of the 2012 and 2014 Women in Beer Conferences and photographs from the Barley's Angels Chicago and Oregon chapters. The majority of this collection is in electronic format; however, there are also three t-shirts with logos.
Physical and electronic records are available for use in the Special Collections and Archives Research Center reading room.
Records related to the establishment and separation of the Barley's Angels from the Pink Boots Society are found in
This series contains administrative records such as financial, tax, incorporation, and trademark documents, including those related to a cease and desist related to the Barley's Angels logo. Also included are merchandise sales records and operational documents such as office files, press and promotional materials, website design, and correspondence related to chapters and organizational management. Specifically, this series contains documentation for establishing a new chapter, including logos, applications, and information sheets.
Forms and checklists, applications and information about establishing a chapter, chapter specific logo information.
Notes and accounting information.
Expense ledger, receipts, ticket price calculator.
Template and training information.
Correspondence from Candace Moon regarding name and graphic identity for organization, certificate of copyright registration, examples of organizational charters, domain transfer notes.
Photographs and cost estimates of merchandise from different companies.
Correspondence related to Ales 4 FemAles, other regional events, and the trademark dispute; biographies for promotional materials related to the 2011 Barley's Angels launch; conference template; promotion ideas.
2012 event notes, event checklists, letterhead, rules and membership information, merchant agreements, meeting and other event templates, 2015 organizer survey.
FAQs and organizational mission statement, press release.
Research on women and beer statistics, crafting a press release, fundraising, out of state shipping, how to use events for branding.
Website domain registration information, technology resources, text and photographs for 2012 version of the website.
This series includes information about the 2013 International Women's Day fundraiser, events at Rogue Ales facilities in 2015, Women in Beer Conferences in 2012 and 2014; and events hosted by the Chicago Barley's Angels chapter.
Planning, marketing, and food and drink information for 2015 Rogue events in Portland with Matthew McClamont; Treasure Chest and Green Flash Brewing 2014 event in Portland; 2013 International Women's Day fundraiser; Chicago chapter Girl Scout Cookie menus for 2018 and 2019; and Women in Beer conferences in 2012 and 2014. The two conferences included tours and sessions by Teri Fahrendorf, Lisa Morrison, Julia Herz, Tammy Taggart, Christine Jump, Gail Oberst, Jackie Dodd, Nick Mallory, Pam McGee, and Josh Cronin.
Planning and research materials for beer education, including menus, tasting information, beer and food pairings, recipes.
This series contains photographs from events and chapter meetings.
2012 Beer Chicks Book Signing, 2012 Women in Beer Conference at Rogue Hop Farm, 2013 International Women's Day, 2014 Women in Beer Conference, 2015 Rogue Flanders Matt McClamont by Ben Blair.
Chapter photographs from Chicago, San Francisco Bay Area, Seattle, Oregon, and other locations. Of note are Instagram posts from the Chicago chapter showing of tours, events, and online meetings held between 2015 and 2021.
Three Barley's Angels t-shirts.
The Barley's Angels website was crawled in April 2019 and November 2020 using Archive-It and is available
The Barley's Angels Chicago chapter website and blog was crawled in January 2021 using Archive-It; both have photographs and information about past chapter events.