Utah State University, Merrill-Cazier Library, Special Collections & Archives
Squatters Brewery photographs
Squatters Brewery
UUS_P0650
2 linear feet
2 boxes
1988-2006
A collection of informal photographs relating to Squatters Pub Brewery, founded in 1989 in Salt Lake City, Utah.
English
.
Squatters Pub Brewery (also known as Salt Lake Brewing Company) was founded in September 1989 in downtown Salt Lake City by business partners Peter Cole and Jeff Polychronis. Their launch ended a 22‑year brewing drought in downtown SLC, making it Utah's second modern brewpub (the first was Wasatch Brewery in Park City, 1986). The name "Squatters" was inspired by a British comedy sketch involving a character named Squatters, a tongue‑in‑cheek nod to the founders' humor and Utah's conservative culture. In like manner, Squatters developed humorous beer names like St. Provo Girl Pilsner and Polygamy Porter, and the slogan "Good for What Ales You."
Their flagship beers — Emigration Amber Ale and City Creek Pale Ale — were available from day one; Emigration remains a staple. Squatters also hired one of the nation's first female brewers, Jennifer Talley, who crafted their award‑winning Full Suspension Pale Ale.
In 2000, Squatters merged its production with Wasatch Brewery under the Utah Brewers Cooperative, and then was sold to CANarchy collective in 2012. When Monster Beverage Corp. acquired CANarchy in 2022, the brewpubs were reacquired by original founders Cole and Polychronis.
Source: Salt Lake Tribune article, 2019
1989
Squatters Pub Brewery opens in SLC
2000
Merge with Wasatch Brewery to form Utah Brewers Cooperative
2006
Squatters Bar Roadhouse Grill opens
2007
Launch of Utah's first certified organic beer
2012
Squatters/Wasatch sold to CANarchy collective
2022
Monster Beverage Corporation buys CANarchy; founders reacquire brewpubs
This collection contains snapshots and informal photos of employees, customers, and events related to the Salt Lake Brewing Company/Squatter Pub Brewery. Also includes architectural renderings, t-shirt designs, and various marketing materials.
No restrictions on access, except: not available through interlibrary loan.
It is the responsibility of the researcher to obtain any necessary copyright clearances.
Permission to publish material from the Squatters Brewery photographs must be obtained from the
Photograph Curator
and/or the Special Collections Section Head.
Initial Citation: Squatters Brewery photographs
USU_P0650. Special Collections and Archives. Utah State University
Merrill-Cazier Library. Logan, Utah.
Following Citations:USU_P0650,
USUSCA.
Photographs that were removed from cork boards are grouped together in folders, based on the original board arrangments.
Businesses and Corporations
Photographs
1988-2006
Front Exterior of Squatters Roadhouse Grill
1:01
undated
1
1
Office day at Squatters Roadhouse Grill, Heather Lee and Doug Hofeling
1:02
undated
1
1
Beer taps at a bar under construction
1:03
undated
1
1
Construction at Squatters Roadhouse Grill September 2006
1:04
2006 September
1
1
Squatters Roadhouse Grill original management team, From right: George Moldenhauer, Jason Knab, Phil Barton, Doug Hofeling and an applicant
1:05
undated
1
1
Restaurant interior filled with stacks of chairs
1:06
undated
1
1
Squatters Roadhouse Grill temporary office pod
1:07
undated
1
1
Two Individuals with Foreheads Together in an Office Space
1:08
undated
1
1
An individual speaking from a podium
1:09
undated
1
1
Front Exterior of the Salt Lake Brewing Company
1:10
undated
1
1
Mike McCoy with thirsty soldiers in the desert
1:11
2002
1
1
U.S. Marine Corps and Royal Air Force wishing for a cold beer in Iraq
1:12
undated
1
1
Man in Squatters shirt feeding cows
2:01
undated
1
2
Brew Master Dan Burick, Fairy Falls, Yellowstone National Park
2:02
undated
1
2
A Handshake exchanged at a table in a sporting goods store
2:03
undated
1
2
Two people sharing one pasta noodle
2:04
undated
1
2
Customers eating in an outdoor area
2:05
undated
1
2
A group of people sharing drinks around a table
2:06
undated
1
2
A couple sitting in an outdoor restaurant area
2:07
undated
1
2
Two Individuals in front of the Squatters Roadhouse Grill Menu
2:08
undated
1
2
Restaurant and bar full of patrons
2:09
undated
1
2
Baby Polychronis
2:10
undated
1
2
Two young kids in Squatters branded t-shirts
2:11
undated
1
2
Megan and Molly Jones, 1st Utah Brewer's Festival, Deer Valley
2:12
1992
1
2
Todd Jensen, Sea of Cortez, Mexico
2:13
undated
1
2
Egyptian F-16 "Ops check good - Need refill" MSGT (Ret) Gary J. Newman
2:14
undated
1
2
Josh Scheuerman, Mt. Hood, Oregon
2:15
2000
1
2
Looking for our favorite Squatters beer in Jerry Seinfeld's fridge
2:16
undated
1
2
Craps at Citadel's private christmas party
3:01
undated
1
3
Citadel's Private Christmas Party
3:02
1999
1
3
Squatters group photo
3:03
undated
1
3
Individual using a computer in a small closet
3:04
undated
1
3
Two people eating dinner
3:05
undated
1
3
Individual standing in front of brewing machinery
3:06
undated
1
3
People sitting around a table
3:07
undated
1
3
Squatters staff photo
3:08
undated
1
3
Customers moving around a bar
3:09
undated
1
3
Two people in Squatters shirts at an outdoor event
3:10
undated
1
3
Group photo at an outdoor restaurant area
3:11
undated
1
3
Four people in a group discussion
3:12
undated
1
3
Two people at a restaurant outdoor area
3:13
undated
1
3
Man leans over a counter
3:14
undated
1
3
Portrait of two people
3:15
undated
1
3
Two people sharing a hug and kiss
3:16
undated
1
3
Portrait of a person with a shocked expression at an office desk
3:17
undated
1
3
Waitresses at work
3:18
undated
1
3
Four people in a group photo
3:19
undated
1
3
Employee group photo
3:20
undated
1
3
Adult and child holding hands
3:21
undated
1
3
Portrait of two waitresses
3:22
undated
1
3
Outside group photo
3:23
undated
1
3
Portrait of three people
3:24
undated
1
3
Person at work in the kitchen
3:25
undated
1
3
Group photo taken at Squatters
3:26
undated
1
3
Woman with excited facial expression
3:27
undated
1
3
Woman pointing at camera
3:28
undated
1
3
Person working in the Squatters kitchen
3:29
undated
1
3
Three Squatters employees sharing french fries
3:30
undated
1
3
Squatters employee at work
3:31
undated
1
3
Woman smiling at the camera
3:32
undated
1
3
Man smiling at a camera from a kitchen
3:33
undated
1
3
Person at a bar with drinks
3:34
undated
1
3
Person working at Squatters giving a thumbs up
3:35
undated
1
3
Person with a broken middle finger
3:36
undated
1
3
Five people in a group photo
3:37
undated
1
3
Portrait of an unidenified person
3:38
undated
1
3
People working in a kitchen
3:39
undated
1
3
Outdoor seating area
3:40
undated
1
3
Four people in matching hats
3:41
undated
1
3
Gwen, Amy and Colin, Salt Lake's Brewer's Festival
3:42
2001
1
3
Two individuals sharing a megaphone and one holds a basketball
3:43
undated
1
3
A group photo sitting by flower beds
3:44
undated
1
3
Exterior of the Squatters Building in Salt Lake City
3:45
undated
1
3
Photo strip with four photos
3:46
undated
1
3
Photo strip with four photos
3:47
undated
1
3
Four cyclists standing in front of quad-tandem bicycle
4:01
1997
1
4
Young children riding bikes and walking in the St. Patricks Day parade
4:02
1997
1
4
Three people in front of covered wagon
4:03
undated
1
4
Four people at an outdoor effect
4:04
undated
1
4
Three people in front of a sign reading "We're here! We're Queer! We Drink Squatters Beer!
4:05
undated
1
4
Crowd of people in front of Salt Lake Brewing Co. building
4:06
1997
1
4
Selfie of two people on a grassy hill
4:07
undated
1
4
People on a parade float
4:08
undated
1
4
Polaroid of three people
4:09
undated
1
4
Three people outside
4:10
undated
1
4
Squatters parade trailer
4:11
undated
1
4
Joe Lambert and Grant Johnson, St. Patrick's Day parade
4:12
1999
1
4
Portrait of two people
4:13
undated
1
4
Two youth dressed for St. Patricks Day
4:14
undated
1
4
A Squatters Beer parade float
4:15
undated
1
4
People at a St. Patricks Day Parade
4:16
undated
1
4
Squatters parade trailer
4:17
undated
1
4
Two people outside
4:18
undated
1
4
Squatters parade trailer
4:19
undated
1
4
Man reclined with a drink
4:20
undated
1
4
Brew Crew with Mayor Rocky Anderson, St. Patrick's Day Parade
4:21-22
2003
1
4
Mug Club Celebration, St. Patrick's Day
4:23
2003
1
4
Squatters truck in Salt Lake City
4:24
undated
1
4
People at St. Patricks Day Parade
4:25
undated
1
4
Three people in worksuits clinking beer glasses
4:26
undated
1
4
Squatters Chasing Tail 5k Fun Run
4:27
2005
1
4
Top of Salt Lake Temple visible above Squatters sign, St. Patrick's Day parade
4:28
1999
1
4
Group photo with people in orange shirts
5:01
undated
1
5
147 West Broadway
5:02-03
1988
1
5
Couple in a photobooth
5:04
undated
1
5
Group photo with one person dressed as Santa
5:05
undated
1
5
In loving memory of our good friend Jack
5:06
undated
1
5
Two people standing by the beer taps
5:07
undated
1
5
Arm Wrestling
5:08
undated
1
5
Balloon shaped like a man
5:09
undated
1
5
Arm Wrestling
5:10
undated
1
5
Cardboard box with four black kittens
5:11
undated
1
5
Ernie, Loyal Chasing Tail Celebrity Dog
5:12
undated
1
5
Gifting of an award
5:13
undated
1
5
Arm Wrestling
5:14-15
undated
1
5
Cooks at Squatters pointing knifes at the camera
5:16
undated
1
5
Person standing by brewing equipment
5:17
undated
1
5
Customers moving around a bar
5:18
undated
1
5
CDC - Utah Housing Coalition, Yard Project
5:19
2003
1
5
People at a busy outdoor eating area
5:20
undated
1
5
CDC - Utah Housing Coalition, Yard Project
5:21
2003
1
5
Gurvin Bulog, Gobi Alloy Range, Gobi Desert, Mongolia
5:22
undated
1
5
Jennifer Schiefer, Allison Jenkins and Paul and Stacey Richards, Great American Beer Festival, Denver
5:23
2002
1
5
Group photo holding "X96"
5:24
undated
1
5
Squatters Brew Crew
5:25
2000
1
5
Black and white photo of two people walking away carrying Squatters Beer
5:26
undated
1
5
A building under construction
5:27
undated
1
5
Exterior of Squatter's Pub Brewery
5:28
undated
1
5
Todd and Carmelle Jensen, Marrakech
5:29
undated
1
5
Newspaper clipping titled "Squatters may have started fire in abandoned dance club"
5:30
undated
1
5
Group photo outside Squatters
6:01
undated
1
6
Exterior of building during painting
6:02
undated
1
6
Loose photographs and legal documents
Garden Hotel, with horse-drawn carriages and a wagon "Smith Transfer Co. Moving, Storage"
01:01
circa 1910
2
1
Squatters sign with the spires of the LDS Salt Lake Temple appearing behind
01:02
undated
2
1
"Jeff and Peter think two are better than one" Advertisement for Squatters Pub Brewery and Fuggles Microbrewery
1:03
undated
2
1
"Nice Cans." Advertisement for Provo Girl Pilsner
01:04
undated
2
1
Construction/remodel photos
2:01-17
circa 1989
2
2
These images detail the construction/remodel of the original Squatters pub building, including exterior shots and interior spaces with fermentation tanks
Three female employees posing at the bar
3:01
undated
2
3
"Team Squatters, 4th Street Clinic Triathlon"
3:03
2006
2
3
Dog appearing to be drinking from a Squatters beer bottle
3:02
undated
2
3
Man and woman wearing finisher medallions in front of rack of bicycles
3:04
2011
2
3
Two men in crowded room
3:05
undated
2
3
Row of individuals seated in a stadium
3:06
undated
2
3
Baseball player at bat
3:07
undated
2
3
Woman and man seated at a bar in front of tap handles
3:08
undated
2
3
Woman and man in scuba gear, wearing Squatters hats
3:09
undated
2
3
Five employees posing for an "Artys City Weekly" photo
3:10
2009
2
3
Crowded bar with a quad-tandem bicycle hanging from the ceiling
3:11
undated
2
3
Man lifting aluminum keg with numerous kegs behind
3:12
undated
2
3
Group photo of individuals in white Squatters t-shirts, holding glass growlers of beer
3:13
undated
2
3
Basket ball team "Squatters Brew Crew 5-2 tie for second"
3:14
1990
2
3
Man standing in front of a waterfall
3:15
undated
2
3
Four men lifting a fermentation tank into place
3:16
undated
2
3
Copy of newspaper article "Chamber Member Profile" about George Polychronis
4:01
1980 January 24
2
4
Mt. Air Cafe business front
4:02-03
circa 1980
2
4
Sheet with copies of 3 photos, presumably of Mt. Air Market/Cafe
4:04
1940s-1980s
2
4
One interior shot appears to be from the 1940s, and an exterior shot shows a street view with1930's-era automobile
Architectural rendering of Mount Air Market exterior
4:05-06
1973
2
4
Copy of The Park Record front page, featuring an image of a woman at a bar
4:07
1986 October 16
2
4
Caption reads "Val Thurnell has worked at the Mt. Air Cafe for 10 of the 13 years she has lived in Park City"
Copy of newspaper ads for Mount Air Market
4:08-09
1975-1978
2
4
Legal document copies
4:10-20
1916-1965
2
4
Includes the first page of various agreements, bills of sale, warranty deeds, and leases relating to members of the Polychronis family.
Conceptual sketch of Deer Valley Plaza/Squatters Garden
4:21
undated
2
4
T-shirt design proofs
4:22-24
undated
2
4
"Squatters Beers Brewing Process" basic schematic plan
4:25
undated
2
4